On the heels of our previous announcement highlighting a new content provider/developer relationship with Versaly Games, Inc of Issaquah, Washington, Experience Hendrix is pleased to announce the unveiling of the new mobile service for subscribers to AT&Ts mMode service.

mMode subscribers will have easy access to a wealth of interactive games, digital pictures, ringtones, audio and video clips, fun facts, and other fun-to-use content to subscribers using next-generation mobile phones. Experience Hendrix's own Jimi Hendrix Fun Facts offering is part of the initial offering through Versaly Games' distributed network that will include daily updates of news and information.

Janie Hendrix, President and CEO of Experience Hendrix, stated, "We are excited about this partnership and how it will open up a new world for Jimi Hendrix music. Jimi was an innovator and we want to continue that by putting his music on smartphones. These smartphones are the coolest new devices I have seen in a long time".

In addition to Jimi Hendrix Fun Facts, Versaly will offer Star Trek quotes, eUniverse Trivia, Fact, Word, and Quote-of-the-Day, and a Lucky Numbers selector to subscribers. The low monthly subscription fee of $1.99 will provide mMode subscribers access to all of the content within the Versaly service. Subscriber's can find Versaly under mMode's Entertainment section. Versaly is planning to expand the offering with additional fun-to-use brand-name content and prizes in the near future.

Matthew Feldman, president of Versaly, stated, "We are offering popular brand-name content on the AT&T Wireless GSM/GPRS network. mMode is the ideal platform and AT&T Wireless is the ideal partner for this type of content. In addition, Versaly will be continually adding compelling content which will constantly increase the value and enjoyment to our subscribers."

Andy Willett, Vice President of Consumer Data Offers at AT&T Wireless said, "We're very pleased to add Versaly to our broadening portfolio of mMode destinations. Thanks to innovative companies such as Versaly, our customers can access compelling, new entertainment services while on-the-go."

The new Jimi Hendrix Fun Facts content is available now to all AT&T mMode customers. For more information please visit Versaly Games or AT&T mMode Magazine.

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